LAO BẢO ORGANIZES NGUYỄN HUỆ WALKING STREET AND BORDER MARKET FAIR TO CELEBRATE THE LUNAR NEW YEAR 2026
- Monday - 16/03/2026 22:31
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In order to create a distinctive cultural and tourism space while promoting trade, services, and tourism as well as showcasing the image of the border region, the People’s Committee of Lao Bảo Commune will organize the Nguyễn Huệ Walking Street and the Lao Bảo Border Market Fair during the Lunar New Year 2026 celebrations. The event is expected to become a cultural and tourism highlight at the beginning of the year, contributing to the gradual development of unique tourism and commercial products in the Lao Bảo border area while fostering cultural exchange, trade activities, and the preservation and promotion of the cultural identities of communities on both sides of the Việt Nam–Laos border.
Nguyễn Huệ Walking Street will be organized along Nguyễn Huệ Street in Lao Bảo Commune, stretching approximately 430 meters from the area opposite the Office of the Provincial Economic Zone Management Board to the intersection with Lê Quý Đôn Street. The walking street is scheduled to operate from 6:00 p.m. to 11:00 p.m. on Friday and Saturday, January 30–31, 2026. With more than 60 booths, the walking street will not only provide spaces for shopping and culinary experiences but will also host cultural exchanges, artistic performances, street entertainment activities, traditional games, check-in photo areas, and exhibitions promoting OCOP products and traditional handicrafts from Lao Bảo, neighboring localities, and Laos. The space will be arranged scientifically with separate areas for specialty product displays and sales, Vietnamese–Lao culinary stalls, artistic performances, and photo spots, along with parking areas and public sanitation facilities to ensure convenience and safety for visitors.
Special attention will be given to ensuring security, traffic safety, environmental sanitation, and food safety. The organizing committee will arrange security and medical checkpoints, implement appropriate traffic management, and ensure timely waste collection to create a safe, civilized, and friendly environment for both residents and visitors.
The organization of Nguyễn Huệ Walking Street and the Lao Bảo Border Market Fair is expected not only to create a joyful and vibrant atmosphere during the traditional Lunar New Year but also to serve as an opportunity to promote the people, culture, and tourism and commercial potential of Lao Bảo to visitors from both within Vietnam and abroad.
Vietnamese–Lao cuisine displayed at Nguyễn Huệ Walking Street during the Lunar New Year celebration in 2025 – Photo: Quảng Trị Newspaper
Alongside the walking street, the Lao Bảo Border Market Fair will take place at the Lao Bảo Commercial Center starting at 6:00 a.m. on Saturday, January 31, 2026. The market fair will serve as a cultural, shopping, and culinary experience space reflecting the distinctive identity of the border region. Various themed areas will be organized, including “Border Flavors,” introducing Vietnamese and Lao cuisine; “Colors of the Highlands,” showcasing handicrafts, clothing, and souvenirs made by ethnic minority communities and Lao artisans; “Traditional Market – Modern Fair,” presenting agricultural products and local OCOP products; and a family and children’s area for recreation, check-in, and photo activities.
Lao “salad” cuisine at the Lao Bảo Border Market Fair in 2025
A notable feature of this year’s event is the increased application of digital transformation in both organization and business activities. Vendors are encouraged to use QR codes for cashless payment as well as QR codes to introduce and trace product origins. At the same time, the event will integrate communication and guidance activities to help residents access online public services and the national digital identification application VNeID.Special attention will be given to ensuring security, traffic safety, environmental sanitation, and food safety. The organizing committee will arrange security and medical checkpoints, implement appropriate traffic management, and ensure timely waste collection to create a safe, civilized, and friendly environment for both residents and visitors.
The organization of Nguyễn Huệ Walking Street and the Lao Bảo Border Market Fair is expected not only to create a joyful and vibrant atmosphere during the traditional Lunar New Year but also to serve as an opportunity to promote the people, culture, and tourism and commercial potential of Lao Bảo to visitors from both within Vietnam and abroad.